Loumarc Signs’ Simple Guide to Channel Letter Signs
Channel your business success with Loumarc Signs!
Considering a channel letter sign to elevate your brand's visibility? You're on trend! Over the last year, we at Loumarc Signs have expertly installed more than 100 channel letter signs, and their popularity is only soaring. Dive into our easy-to-follow guide below and illuminate your knowledge on these standout signs!
So, what's the story with illuminated channel letter signs?
It's all about making a statement! These are not just signs; they're captivating three-dimensional letters that house a light source, shining brightly both day and night.
Why should you consider one for your business?
High Visibility: Whether it's the heat of summer or a snowy winter's night, an illuminated channel letter sign ensures your business is seen 365 days a year. Plus, a bright sign is a read sign – drivers catch them in a glimpse!
Tailored to You: Your brand is unique, and so should your sign be. Customize the font, size, and color to your heart's content.
24/7 Advertisement: Even when you've locked up for the day, your business continues to advertise itself. Be it the classic charm of neon or the modern allure of LED (Light Emitting Diode), your sign will stand out, as vouched for by the International Sign Association.
Investment insights: What's the cost?
Generally, you're looking at a range between $5,000 to a plush $20,000 and up. For instance, a strip mall retail store might spend between $4,000 to $7,000. Remember, it all boils down to your chosen size and features.
Recently, our skilled Loumarc Signs crew set up two channel letter blade signs, each priced at $30,000. A blade sign is artfully designed to stand perpendicular to the oncoming traffic, ensuring maximum visibility.
Channeling the Lights: Types of Illumination
When it comes to illuminating your business, there are two primary choices: Front Lit and Reverse Lit.
Front Lit: Sporting aluminum sides and backs paired with vibrant acrylic faces, they radiate brilliance from the front. It's like your brand's name is up in lights!
Reverse Lit or 'Halo Lit': If sophistication is your game, then these are your MVP. With aluminum faces and clear polycarbonate backs, the illumination comes from behind. The letters wear a halo, exuding a classy aura. But, keep in mind: while they spell elegance, they might be a tad subtler when it comes to nighttime readability.
Setting up the Stage: Mounting Methods
Channel letters need a stage, and how you set that stage can change the entire feel:
With a Raceway: Think of a raceway as your sign's spine. It’s a rectangular panel, with the individual letters attached, that seamlessly houses all electrical bits and bobs. It's a convenient buddy: simplifying installation, easing service needs, and can even camouflage with your wall paint! Bonus: some landlords actually prefer them on their properties.
Directly Mounted: For those who love the unadulterated look, this is for you. The letters sit directly on your building's facade, revealing its true character and charm.
The Heartbeat of Signs: Neon or LED?
These are the pulses that bring your signs to life!
LED: Compact yet mighty, these low-voltage wonders are safe and energy-efficient. They contain no heavy metals, and they're game for any temperature and promise a long lifespan — potentially lighting up your business for over 13 years with 10 hours of daily operation!
Neon: A toast to the classics! Neon speaks the language of warmth, charm, and nostalgia. While they're fragile beauties, their unique glow can be absolutely mesmerizing. A bit of a diva when it comes to energy, but oh, the allure!
Colors and Their Stories
Your brand colors are not just hues; they're stories. However, remember: the medium can tweak the narrative. Want an exact match to your media campaigns? Some illuminations handle color fidelity better than others.
Crafting Perfection: The Loumarc Signs' Mantra
Every sign has its nuances. The right brightness ensures you shine but doesn't overshadow. Local regulations might have a say, so understanding them is key. That's where expertise comes into play. With Loumarc Signs, you don’t just get a sign; you get a seasoned guide to navigate the illuminating journey of brand visibility, ensuring your sign stands out impeccably—both day and night.
How Long Do Illuminated Channel Letter Signs Last?
The core, made of sturdy aluminum, stands resilient. Why aluminum? Because it's the titan of the sign industry: lightweight, rustproof, and invincible against the elements. Plus, its sleek metallic finish oozes professionalism.
Now, for the heartbeats of our signs, the LEDs. They're set to glow for 13 years or more. The acrylic visage of our face-lit letters, though, like any beauty, may fade a tad after 8-10 radiant years. They might need a little power boost, say every 3-5 years. Fear not, with Loumarc, we've got you covered with our three-year warranty.
Loumarc's Gold Standard: The 3-Year Sign Warranty
Proud of our craftsmanship, we stand by every sign we create. Our three-year pledge ensures:
Paint remains vibrant, resisting fade, chip, or peel.
Material stands tall against warping, cracks, or deterioration.
Electrical components, like LEDs, neon, and transformers, remain energetic.
A footnote: our high-output lamps are backed for two radiant years. If a hiccup arises, just remember: Loumarc is here to mend or swap the troubled parts, no charge!
Lost in Options? We're Your Compass
With a sea of choices, steering right can be daunting. Enter your sign guru—our consultants. They blend your desires with practicality. Larry Gliozzi, the founder of Loumarc Signs, suggests a chat over some pivotal questions:
What are you trying to accomplish with your business signage?
What is your sign budget?
What are the sign regulations for the location, including size restrictions?
What exactly do you want on the sign? Do you need to include a logo?
What is the building’s façade made of? Is the surface corrugated or smooth?
Direct-to-building channel letters are all the rage today. But here's the catch: this isn't a task for the faint-hearted. It demands not just attaching the sign but threading and finessing wiring right inside the structure. Now, think of an indomitable “I” beam obstructing installation or an unsuspecting office innocently sitting right behind your sign spot. Yup, the plot thickens!
But fret not, for not all heroes wear capes – some wield tools and wear Loumarc logos. While several sign businesses might flinch at the challenge, we roll up our sleeves and dive right in. Our crew doesn't just “install”; they craft, taking utmost care to ensure your business and its premises face minimal disturbance.
How can we craft uniquely memorable signage for you?
Experience the elevated visibility you earned. Whether you decide to visit
our Hillsborough, NJ office, give us a call at
(908) 575-4000, or write us below, we're
excited to assist you.
At Loumarc Signs, our partnership begins with a strategic
conversation, aimed at understanding your vision and aligning our
paths towards your grand success. Our expert team is here to
generate clear expectations, answer your clarifying questions, and
foster a beneficial relationship built on mutual understanding. We
are not just sign makers, we are partners on your journey of
recognition and achievement, always ready to provide the guidance
you need.
Design
Once we grasp your objectives, our team at Loumarc Signs will
tactically survey your sign location, capturing every detail to
create a design that embodies your brand. Utilizing our experience,
we ensure your vision is accurately manifested with an image that
stands out. Our goal isn't merely execution; it's the successful
amplification of your brand's visibility in the marketplace.
Build
With all approvals in hand, our expert team at Loumarc Signs stands
poised to transform those designs into compelling, brand-enhancing
awareness. We're here to remove weight on your shoulders. Throughout
this transformative journey, we'll maintain clear, calculated touch
points, keeping you informed on milestones such as zoning approvals.
Our strategic partnership grants you more time to focus on your core
business, while we handle the art of making your brand's image
resonate in the marketplace.
I'm Eddie Palardy your first point of contact
Having been a business owner I know what it means to desire great brand
visibility. I'll be your stratgic partner to greater brand awareness.
At Loumarc Signs, we are seasoned craftsmen, artfully elevating your
brand's visibility. Since 1994, we have proudly served New Jersey, New
York, and beyond, nurturing brands with strategic precision. Our
commitment is not just to create signage, but to provide a tactical
advantage that amplifies your brand's awareness, recognizing its worthy
image.
Let us join you in the journey of transformation and evolution, where
your brand's success is also our success. With our partnership, your
brand's appearance will inspire and awaken understanding.
Discover how Loumarc Signs can assist you in carving out an exalted place
for your brand